By: The Mom Project on November 25th, 2019

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The Button Project


“Let’s give commuting women on public transit a button to wear when they are expecting. London does it, and so does New York."

Why not Chicago?

Six years ago (6!?) this was the plea to the Chicago Transit Authority (CTA) from expectant Chicago mom, Erin Fowler, now a mom of two. She even made a prototype in her efforts to ensure transiting mothers-to-be were given the respect (and seats!) they deserved.

Motherhood is the ride of a lifetime. Your commute shouldn’t be.

:::: 6 YEARS LATER ::::

Megan Nufer, then pregnant and now a mom to a daughter born in May, reached out to the CTA with the same suggestion. To her surprise, they responded, saying buttons were on the way!

However, there was no distribution plan or launch date confirmed, so Nufer reached out to The Mom Project. Could we help?

Y. E. S.

We've risen to the challenge to provide "Baby on Board" buttons for pregnant women commuting until the CTA delivers (we are here for it and celebrate the effort, CTA!).

Want one for you or a friend? DM us @the_mom_project  (tag your friends, too)!


“The Mom Project remains committed to helping women stay engaged in the workforce at every stage in their journey, which includes the way women commute to work, school, or anywhere they need to be.

We firmly believe all moms work, and all expectant moms deserve a seat on public transit if they need one.

It’s a small gesture with a big collective impact. We’re very excited for the CTA launch to more widely promote this initiative and hope this bridge of buttons ensures more women in Chicagoland arrive to their destinations with peace of mind,” -- Colleen Curtis, Head of Community at The Mom Project.

Fellow passengers/colleagues: let’s build a better world for working mothers -- all mothers. Offer your seat, and take a stand.

#allmomswork #themomproject #howmotherhoodworks

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